PLAYUP

Computer hardware, namely, hardware for the operation of online games; downloadable computer software and downloadable computer programs, namely, software for the storage and processing of information and data and for on-line transmission and viewing of sports and games information and events; downloadable computer software for operating and using online or processor controlled bookmaking systems for online casino, peer to peer poker and slots, and corresponding terminals or standalone machines; downloadable computer software for use in games, gambling and betting apparatus, devices and machines; downloadable computer gaming software for internet gambling; downloadable computer software for operation of online games; computer game programs downloaded via the internet, downloadable electronic game programs, downloadable computer programs for video and cd rom games; downloadable interactive multimedia computer game programs; downloadable interactive sports, racing, event wagering and gambling software; downloadable software for playing online games including casino games and game shows; data recording apparatus for use with games, betting and gambling apparatus devices and machines; parts and accessories for all the aforesaid goods, including downloadable electronic user manuals and instructional books in electronic format sold as a unit therewith; downloadable electronic publications in the nature of educational guides in the field of sports betting; downloadable electronic game software for handheld electronic devices; computer game programs downloadable via the internet; downloadable electronic game programs downloadable via the internet

Advertising marketing and promotional services; advertising, marketing and promotion of gaming and casino services of others; business management; business administration; business advice and commercial information services relating to gambling and casino services; providing office functions; business management assistance; commercial administration of the licensing of the goods and services of others; business data handling and data analysis in relation to bookmaking data, gaming data and gambling data; business administration and management of betting services on behalf of others; business administration and management of entertainment services on behalf of others

Provision of financial and monetary consultancy services in relation to bookmaking, gaming and gambling, including but not limited to the provision of all of the foregoing on-line; provision of electronic processing of electronic payment transactions via a global computer network and mobile devices; financial analysis and advice in relation to bookmaking data, gaming data and gambling data

Provision of gambling and casino in the nature of casino gambling and computer game tournaments, over a global computer network; provision of recreation and entertainment information, namely, providing information on sports and games relating to betting, racing events, contingencies and odds, sporting events, including those which are live and in person and those provided by means of the internet; entertainment services, namely, providing on-line television entertainment programs in the field of sports, gaming and entertainment; entertainment services, namely, providing interactive on-line gambling services and amusement arcade services; gaming services in the nature of sports gambling; gambling services; betting services; entertainment casino services, namely, casino gaming; providing online card games; wagering services; amusement arcade services, gaming services in the nature of casino gaming, gambling, betting, casino gambling gaming services, and card game services provided by means of the internet; organization, production, presentation and managing of tournaments, competitions, contests and games in the field of gambling and casino gaming, including those which are live and in person and those provided by means of the internet; poker game services in the nature of providing online and live poker games; information and advisory services relating to any of the aforesaid entertainment services; providing on-line non-downloadable electronic publications in the nature of educational guides in the field of sports betting; entertainment services, namely, providing online multi-player card game rooms provided by means of the internet; the provision of entertainment services in the nature of betting services; entertainment services in the nature of providing online electronic games