PLAY SERIOUS
Mark Identification

PLAY SERIOUS

Serial Number

88902717

Filing Date

May 6, 2020

Trademark by

BRIGHTCOVE INC.

Classification Information

Downloadable computer software for enabling the transmission of movies, television programs and other video media content for others over public and private computer networks; downloadable computer software for use in the encryption and decryption of digital files, including audio, video, text, binary, still images, graphics and multimedia files

Electrical and Scientific Apparatus

On-line advertising services, namely, the placement and integration of advertisements for content delivered to computing devices via distributed computer networks and the Internet; business monitoring services, namely, tracking digital content of others across multiple computing platforms to provide details about user click traffic or overall views; Advertising and business management services, namely, measuring, managing, syndicating, tracking, and/or monetizing videos; marketing services; marketing automation, business analytics; advertising, namely, targeted ad insertion over the internet, broadcast networks, and telecommunications networks

Advertising and Business

Online video on-demand transmission services, namely, the online delivery of movies, television programs and other video media content for others over public and private computer networks; live streaming

Telecommunications

Syndication of audio and video programming via distributed computer networks and the Internet; Educational services, namely, developing, arranging, and conducting educational conferences and programs and providing courses of instruction in the field of video transmission services

Education and Entertainment

Encoding of audio and video works; re-formatting video works for use in multiple formats; video thumbnailing; non-downloadable computer software for enabling the transmission of movies, television programs and other video media content for others over public and private computer networks; computer services, namely, providing a web-based service, namely, hosting of digital content on the Internet relating to the remote management, administration, modification and control of media applications, and providing an on-line portal featuring on-line non-downloadable software that enables customers to remotely manage, administer, modify and control media applications; non-downloadable computer software for use in the encryption and decryption of digital files, including audio, video, text, binary, still images, graphics and multimedia files; network optimization

Computer and Scientific