PHAEDON

Computer software, namely, client-server based, web-based, and web-accessible analytical tools for analyzing and evaluating regulatory and business strategies, financial reporting issues, and tracking data generated by customers and by customer loyalty programs

Business management consulting services; business consulting regarding information management and business consulting regarding strategic communications; loyalty and customer relationship management, including program insights, strategy, assessment, design, campaigns, customer engagement design, campaigns, customer engagement; providing marketing and integrated communications, including brand strategy and development, creative campaigns, brand activations, media services, social and influencer marketing, corporate communications and other related capabilities; providing business transformation, program management, customer and user experience, and organizational design and change management services including marketing and communications strategy, brand and customer migration, customer experience and go-to-market strategy

Providing temporary use of online non-downloadable computer software for use in tracking data generated by customers and by customer loyalty program; computer programming development and customization services for others; hosting the websites of others on a computer server for a global computer network