PATHWAY
Mark Identification

PATHWAY

Serial Number

86030745

Filing Date

Aug 6, 2013

Registration Date

Feb 16, 2016

Trademark by

ADAP.TV INC.

Classification Information

Advertising, marketing and promotional services, namely, development of advertising campaigns for audio, video, digital, and online media; advertising consultation; video advertising services; dissemination of video advertising matter for others via audio, video, digital, and online media; business services in the nature of matching advertisers with video content publishers, and matching video content publishers with advertisers, all for purposes of buying and selling advertising time and space; advertising and commercial information services via the Internet, featuring audio, video, digital and online media; advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through audio, video, digital, and online media; dissemination of advertising matter; electronic commerce services, namely, providing information about products via telecommunication networks for advertising and sales purposes; providing commercial information in the field of various kinds of services via audio, video, digital and online media, for advertising and sales purposes; promoting the goods and services of others by distributing advertising materials through a variety of methods; providing commercial information in the fields of business management and advertising services; on-line advertising, marketing and promotional services, namely, development of advertising campaigns online for web pages and television broadcasts; consulting services in the fields of advertising, marketing and promotional services; business advice and commercial information; dissemination of advertising matter for others via video advertisements; dissemination of advertising matter for others via the Internet and other computer and communications networks; providing consumer product information via the Internet; comparison shopping services; providing an on-line business directory featuring hyperlinks to other web sites; business services, namely, computerized database management; database management; management and compilation of computerized databases; online business networking services; publishing of advertising texts; business management; business administration

Advertising and Business

Providing temporary use of an on-line non-downloadable software platform for matching advertisers with video content publishers and matching video content publishers with advertisers for purposes of buying and selling advertising; providing temporary use of an on-line non-downloadable software platform that allows advertisers and video content publishers to advertise and promote products and services to customers, target advertising to customer populations, select relevant advertisements, generate and manage advertising and marketing campaigns, and monitor customer responses; hosting computer software of others on a virtual private server for the purpose of advertising, marketing and promotional services; application service provider (ASP) featuring software for advertisers and video content publishers to advertise and promote products and services to customers, target advertising to customer populations, select relevant advertisements, generate and manage advertising and marketing campaigns, and monitor customer responses; application service provider (ASP) featuring software for matching advertisers with video content publishers and matching video content publishers with advertisers for purposes of buying and selling advertising time and space; scientific and technological services, namely, research and design in the field of advertising; industrial analysis and research in the field of advertising; hosting an interactive website of others for providing news and information regarding a wide variety of topics for the purposes of promoting the interests of advertisers, marketers, and video content publishers; hosting multimedia content for others; providing temporary use of an on-line non-downloadable software platform for use by advertisers, marketers and video content publishers for the purpose of tracking, analyzing and monetizing advertising efforts; providing online non-downloadable video analytics software, namely, software that provides statistics about the behavior and location of viewers of online video advertisements; providing an online non-downloadable software platform that allows advertisers and video content publishers to advertise and promote products and services to customers, target advertising to customer populations, select relevant advertisements, generate and manage advertising and marketing campaigns, and monitor customer responses; hosting an interactive website of others used to create an online community for the purposes of business networking among advertisers, marketers, and video content publishers; hosting a website of others where advertisers, marketers, and video content providers can reach, engage, and interact with online communities; developing and providing online marketing programs for advertisers, marketers, and video content providers; providing a web platform featuring software that allows advertisers and publishers to manage, serve, and monitor video advertising campaigns

Computer and Scientific