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Downloadable mobile software in the nature of an application for maintaining a database of food and beverage items and various characteristics of such items, providing information regarding food and beverage items, and making food and beverage recommendations for consumers by matching a consumer's preferences to one or more characteristics of the food and beverage items

Providing temporary use of non-downloadable software in the nature of an application for maintaining a database of food and beverage items and various characteristics of such items, providing information regarding food and beverage items, and making food and beverage recommendations for consumers by matching a consumer's preferences to one or more characteristics of the food and beverage items