OPTIMUM ONLINE

On-line retailing services featuring a wide range of consumer merchandise, including electronics goods; retail store services featuring a wide range of consumer merchandise, including electronics goods; promoting the goods and services of others by conducting incentive award and customer loyalty programs that allow participants to earn points and redeem them for a wide variety of discounts, tickets, coupons and other benefits; promoting the goods and services of others by means of operating an on-line shopping mall with links to the retail web sites of others