OPEN A .P . TV'S ADVANCED AUDIENCE PLATFORM

Providing temporary use of online non-downloadable computer software for use in accessing, manipulating, analyzing, and preparing analyses of and reports regarding information contained in databases in the fields of media research, consumers' social media activity, advertising research, market research, and planning, activation and measurement of innovation, marketing and sales; providing use of on-line non-downloadable software tools for analyzing cross-platform data sets for media planning