ONE TO ONE TV

Licensing technology to enable cable television, broadcast television, satellite television, other television companies and other distributors of television or video programming to transmit television or video programming that can be customized or individualized by the viewer, namely live or prerecorded instructional, educational and/or entertainment television or video programming that the viewer can access, utilize, select or otherwise interface with by utilizing, or that can be transmitted to the viewer by the utilization of, data codes imbedded therein or associated therewith, in response to viewer remote control entries or stored demographic information