BUSINESS MANAGEMENT SERVICES, NAMELY PROVIDING ADVICE AND PROCEDURES FOR THE DEVELOPMENT AND INTRODUCTION OF NEW BUSINESS AND CONSUMER SERVICES, INCLUDING SERVICE CONCEPT DEVELOPMENT, SERVICE FEASIBILITY ANALYSIS, DEVELOPMENT OF DETAILED PLANS AND REQUIREMENTS TO IMPLEMENT THE SERVICE, CREATION OF PHYSICAL REALIZATION PLANS TO IMPLEMENT THE SERVICE, TESTING THE SERVICE AGAINST THE TEST PLAN IN SIMULATED AND LIVE ENVIRONMENTS, INTRODUCING THE SERVICE INTO COMMERCE, AND LIFE CYCLE MANAGEMENT OF THE SERVICE
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