ON-POINT MARKETING

ADVERTISING AND MARKETING SERVICES, NAMELY, PROMOTING THE GOODS AND SERVICES OF OTHERS BY MONETIZING FREQUENT FLYER MILES AND LOYALTY POINTS, AND DELIVERING PERSONALIZED, ONE-TO-ONE MARKETING, ADVERTISING AND SALE OFFERS PERMITTING USERS OR HOLDERS OF SUCH FREQUENT FLYER MILES AND LOYALTY POINTS TO REDEEM SUCH MILES AND POINTS FOR CASH, PRODUCTS, OR SERVICES