Mark Identification

NIELSEN MEDIA RESEARCH

Serial Number

75194064

Filing Date

Nov 6, 1996

Registration Date

Nov 27, 2001

Trademark by

NIELSEN MEDIA RESEARCH INC.

Classification Information

computer software for use in managing database containing television programming, advertising and media research, demographic information, media rating information, and advice regarding the use of a global computer network for such purposes; computer software, namely, databases containing television programming, advertising and media research, demographic information, media rating information, and advice regarding the use of a global computer network for such purposes; computer hardware and software for use in collecting information about the transmission and reception of signals and their content delivered via over-the-air broadcast, cable, satellite, and a global computer network, and the listening, viewing, and usage habits of signal receiving audiences, and instructional manuals sold as a unit therewith

Electrical and Scientific Apparatus