Mark Identification

NEVER FT

Serial Number

79432995

Filing Date

Aug 8, 2025

Trademark by

NORTH OF ZERO PTY LTD

Classification Information

Promoting sporting events, leagues, tournaments, matches, sporting communities, and teams for others; arranging registrations for sporting events, leagues, tournaments, matches, teams, and community activities for commercial or advertising purposes; providing business information about event, league, team, and community management, including registrations, fixturing, scheduling, and operational data via a website; business administration of membership club services involving rebates, collectables, incentives, and other benefits; administration of customer loyalty and rewards program services featuring rebates, incentives, and benefits; providing services for managing and promoting digital assets and collectibles, including operating an online marketplace for transactions and registries of digital items featuring sports players, teams, trophies, medals, art, audio, videos, tickets, photos, and event footage; advertising and marketing services, including delivery of promotional content to users; business data analysis, including gathering, analyzing, and reporting data in the fields of social networking, sports, entertainment, and cultural activities; promotional services for others, including facilitating networking opportunities and business partnerships; online services for connecting sporting communities, teams, businesses, and organizations; business monitoring and consulting services, including providing strategic insights, marketing advice, and predictive analytics; compilation and publication of sports performance, team, and event statistics; promotion of soccer and other sports events, as well as third-party products and services, through sponsorships, licensing, and partnerships.

Advertising and Business

Provision of digital communication services for sharing and managing information, including audio, video, and multimedia content related to sporting events, leagues, tournaments, matches, fixtures, sporting communities, and teams; broadcasting and streaming of audio and video content, including podcasts, live video, and multimedia programs, over digital networks; podcast distribution services; transmission of digital audio and video files via the internet and other communication networks; providing platforms for hosting and sharing user-generated multimedia content, including podcasts, videos, live streams, and event footage; facilitating access to online platforms for managing and disseminating information about sporting events, leagues, tournaments, matches, fixtures, communities, and teams, including player statistics, team statistics, scheduling, and results.

Telecommunications

Downloadable computer software for the management of sporting events, leagues, tournaments, matches, fixtures, sporting communities, and teams, including scheduling, stat recording, and overall event and team operations; software for enabling sporting event hosts, producers, clubs, and venue managers to manage event information, player statistics, team management, and other operational data; downloadable software for facilitating ticket sales, registrations, and other access types; downloadable computer software for community and team engagement, enabling players, attendees, and groups to connect, share, and find sports-related information and events; downloadable software for managing, creating, and using digital assets and collectibles, including virtual goods featuring sports players, teams, trophies, medals, art, audio, videos, tickets, photos, images, event footage, and highlights; distributed ledger technology software for managing and recording digital transactions; downloadable software for online advertising, business promotion, marketing insights, and predictive analytics; application programming interfaces (APIs) for integrating third-party software and enabling data sharing.

Electrical and Scientific Apparatus

Entertainment services, including providing online, non-downloadable games and multimedia content featuring sports players, teams, trophies, medals, art, audio, videos, tickets, photos, event footage, and highlights; sporting and cultural activities; leisure services; organization of sporting events, leagues, tournaments, matches, community activities, and team competitions for entertainment purposes; online competitions and games offered via digital networks; providing entertainment information, including details about sporting events, leagues, tournaments, matches, fixtures, teams, and communities; provision of information on online soccer leagues and other sports competitions; virtual and augmented reality game services provided via digital networks; providing entertainment services in the form of online services for managing and facilitating sports leagues, tournaments, matches, teams, and communities, including player statistics, team management, scheduling, and fixturing; media production services, including the creation, editing, and distribution of podcasts, videos, and other multimedia content; production of digital content for entertainment and educational purposes, including branded series, tutorials, and interviews; operation of a media company for creating, curating, and distributing audio and video content; providing online, non-downloadable multimedia materials, including podcasts, video series, and educational content.

Education and Entertainment

Providing software as a service (SaaS) for the comprehensive management of sporting events, leagues, tournaments, matches, fixtures, communities, and teams, including scheduling, fixturing, stat recording, team management, and operational data collection; hosting software for event information, registrations, ticketing, and validation; hosting online, non-downloadable virtual goods and software for creating and managing digital assets such as collectibles featuring sports players, teams, trophies, medals, audio, videos, tickets, photos, and event footage; providing platform as a service (PaaS) featuring software platforms for mobile devices, wearables, and connected devices, enabling users to manage sporting events, leagues, tournaments, matches, communities, and teams; development and provision of software solutions utilizing artificial intelligence (AI) and machine learning (ML) algorithms for analytics, data processing, and automation in sports and entertainment; development and deployment of large language models (LLMs) for natural language processing, chatbot functionality, and content creation integrated with applications; design and development of wearable-compatible software for collecting and displaying fitness, health, and sports performance data; hosting online, non-downloadable software, namely, AI-driven personalization services, including real-time recommendations and insights; hosting non-downloadable online software for managing promotional campaigns, social networking, and digital engagement; electronic data storage and online data analysis services; design, development, and distribution of software for virtual and augmented reality experiences; design and development of software for wearable and IoT devices; software development, installation, maintenance, and updates; development and management of software platforms for digital asset management and data sharing.

Computer and Scientific