Mark Identification

NETCENTIVES

Serial Number

75131515

Filing Date

Jul 9, 1996

Registration Date

Apr 10, 2001

Trademark by

NETCENTIVES INC.

Classification Information

computer software used to conduct electronic commerce, to process and transmit purchase transactions, and to conduct promotional programs and incentive award programs

Electrical and Scientific Apparatus

providing information on marketing and incentive award programs via global computer network; conducting employee incentive award programs to promote employee performance; conducting consumer and business incentive award programs to promote the purchasing of goods and services of others and to promote traffic to and usage of sites on the global computer network

Advertising and Business

electronic cash, electronic credit card, and electronic debit card transactions

Insurance and Financial