NEOMEDIA TECHNOLOGIES

providing computer software and hardware for optically scanning machine-readable indicia such as bar codes and entering human-readable indicia and using said scanned or entered indicia for linking to web sites on local computer networks, wide-area computer networks, and global computer networks; computer software for use with optical scanners and browser software associated with wireless communications devices for reading alpha numeric codes and machine-readable indicia; software as a platform for enabling the creation of bar code symbols for resolution to online content, bar code resolution services, management of bar code resolution, and data analytics for bar code resolution