MYNDRATINGS

Electronic databases in the fields of advertising and marketing research, market research, media research, and corporate and business information, and containing information regarding product and service providers and distributors, media rating information, demographic information, and advertising, promotion, trade and marketing planning, all in downloadable form or recorded on computer media; computer programs used to manage, analyze and prepare reports containing the aforesaid information, all in downloadable form or recorded on computer media; computer software, namely, database management computer programs and manuals therefor sold as a unit, used to create, access, view, review, manipulate, categorize, analyze, format, and prepare and print reports from data and information in all the aforesaid databases, all in downloadable form or recorded on computer media; computer software for use in collecting, analyzing, and producing reports regarding information about the transmission and reception of signals delivered via over-the-air broadcast, narrowcasting, cable, satellite, and a global computer network and their content, and the listening, viewing, and usage habits of signal receiving audiences and user manuals sold as a unit therewith; electrical and scientific apparatus not for medical use, namely, headsets and wireless headsets for measuring and transmitting electroencephalography (EEG) signals from a wearer, headsets and wireless headsets for detecting and transmitting neurological signals from a wearer, electronic devices for measuring and transmitting electroencephalography (EEG) signals from a wearer, computer hardware for collecting and transmitting neuro-response data, headset devices for measuring and transmitting electroencephalography (EEG) signals from a wearer in a non-medical consumer, corporate or laboratory environment

Market research services; advertising research services; business research services; retail marketing and sales information services; consumer purchase and behavior research services; conducting market, advertising and media usage and rating research, and analyzing, and preparing business and market reports based thereon regarding consumer, advertising, media viewing, market research and business research surveys, studies, analyses and evaluations; business and brand consulting services; market research services related to new retail sales, product placement and point-of-purchase displays, and retail facility information, product ideas, introductions and re-introductions; providing marketing, advertising and business consulting services related to product and package visibility and performance; media audience measurement services; market research relating to media and media audience ratings; market research relating to computers and computer networks and their use as media outlets; demographic and consumer research services; market research and business analyses, namely, collecting data and conducting market, advertising, media, and business research, analyzing and providing reports based thereon relating to population and product trend studies and information; market research and business analyses, namely, collecting data and providing reports based thereon concerning the marketing, sales, and usage of consumer products, pharmaceuticals and nutraceuticals, durable goods, books, music and video marketing and sales and consumer behavior; media research and rating services, namely, market research services relating to the broadcasting, narrow casting, cable, and network transmission, signal receiving audience demographics and behavior, and the listening, viewing, and usage habits of signal receiving audiences, computer users, and users of a global computer network; preparing market research and business research reports from computer databases, in the fields of market research and product retailer and manufacturer information relating to retail sales, consumer demographics, product placement and point-of-purchase displays, and retail facility information, product information, product catalogs, product sales, competitor information, retail consumer information, segmentation and targeting information, manufacturing information, and marketing; business information and market research services, namely, conducting market, advertising and marketing research, analyzing statistical data, preparing reports, and consulting regarding business and market research information; providing an on-line computer database in the field business and market research, demographic information and business data relating to the sale and promotion of consumer and durable goods and services; conducting market and business research studies, analyses and evaluations; providing temporary use of on-line non-downloadable electronic databases and informational websites in the fields of advertising, marketing, business, media and market research, consumer surveys, product retailer, retail store and product sales, trading areas, and demographic information; advice in the field of business management and marketing; Business consultation and management regarding advertising and marketing activities and launching of new products; business management consulting with relation to advertising strategy, marketing and retail sale matters; Business marketing consulting services; Media planning, namely, advising the client on the correct times and stations to advertise based on media analysis of the market for that media; Collection and/or analysis of neurological, neurophysiological and/or effector responses collected by medical imaging, such as EEG and/or other modalities from subjects exposed to stimulus, for use in market research, brand analysis, product impact, advertising effectiveness and/or media consultation; medical imaging, namely, neuroimaging for use in market research, brand analysis, product impact, advertising effectiveness and/or media consultation; business services, namely, analysis of advertising effectiveness, brands, images, product impact, product pricing, and media; database management services featuring a neuroinformatics repository including neuroresponse data for use in market research, brand analysis, product impact, advertising effectiveness and/or media consultation

Electronic transmission of data for others in the field of neuro-response market research, namely, neuro-response data transmission, transmission of EEG signals, neurological signal transmission using headsets, transmitting EEG signals using a headset, neurological signal transmission using a wireless headset, transmitting EEG signals using a headset in a consumer, corporate or laboratory environment, neuro-response data transmission in connection with the development of advertising and/or marketing strategies

Providing temporary use of online non-downloadable database management software for creating, accessing, updating, downloading, viewing and manipulating information in the fields of market research and product retailer and manufacturer information relating to retail sales, consumer demographics, product placement and point-of-purchase displays, and retail facility information, product information, product catalogs, product sales, competitor information, retail consumer information, segmentation and targeting information, manufacturing information, and marketing; providing temporary use of online, non-downloadable computer software for use in analyzing advertising, marketing, sales, and product information in connection with retail store marketing sales, promotion, and other marketing activities