MULTISHOP LIVE
Mark Identification

MULTISHOP LIVE

Serial Number

85487214

Filing Date

Dec 5, 2011

Trademark by

AEROBICS AND FITNESS ASSOCIATION OF AMERICA

Classification Information

Providing and operating an online marketplace featuring exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins; providing online business marketing information in the field of exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins; marketing and consulting services in the field of promoting and tracking the marketing activities for the goods, services, and brands of others in the field of exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins through all public communication means, particularly specializing in the use of mobile, social, and print media to drive consumer interest, engagement, and action; online service for connecting social network users with retailers for the purpose of facilitating purchases of exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins; providing a website where users can post ratings, reviews, and recommendations regarding exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins and can communicate with other registered users, users of social media websites, and professional fitness trainers in order to obtain ratings, reviews, suggestions, and recommendations regarding exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins that may be of interest, benefit or value to them, and regarding services related to such products; providing advertising services to distribute advertisements featuring exercise equipment, clothing, hats, shoes, jewelry, books, CDs, DVDs, downloadable prerecorded audio programs, downloadable prerecorded audiovisual programs, body products, and vitamins for display on the Internet, namely, in websites, social conversations over the Internet, e-mails, microblogs, blogs, electronic messages, instant messages, text messages, multimedia messages, social networks, status updates, forums, and electronic bulletin boards

Advertising and Business

Providing online chat rooms and electronic bulletin boards for transmission of messages among users concerning exercise and fitness, and products and services related to exercise and fitness

Telecommunications

Computer services, namely, creating an online community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking featuring social media and topics concerning exercise and fitness, and products and services related to exercise and fitness

Computer and Scientific