MSI INTERNATIONAL

printed publications, namely, reports, newsletters, monographs and books in the area of marketing

Financial sponsorship of academic research and conferences in the areas of marketing, managing customer experience, maximizing customer value over time, managing and monetizing customer data, strategies for growth, organizing for agility, managing change and disruption, innovation with respect to new product development and commercialization, measuring and managing corporate reputation

Arranging and conducting educational conferences in the area of marketing