85066598
Jun 18, 2010
Computer hardware, namely, eye trackers for tracking user eye gaze location on a computer monitor, and computer software for use therewith, namely, software for collecting and analyzing data corresponding to the user eye gaze location on a computer monitor, for application in marketing, scientific research, and human computer interfaces
Electrical and Scientific ApparatusAdvertising and market research using behavioral data from eye-gaze and emotion tracking for the purpose of analyzing consumer behavior, product design, human computer-interfaces, and media effectiveness
Advertising and BusinessScientific research services for the development and analysis of human-computer interfaces, software and hardware usability, as well as research into psychology, neurology and consumer behavior
Computer and Scientific