MERIDIAN

Marketing consultation in the field of automotive sales by dealerships and dealership groups; Marketing services in the nature of pay per click (PPC) advertising management services for automotive dealerships and dealership groups; Marketing services in the nature of implementation of lead management systems and processes for automotive dealerships and dealership groups; Marketing services in the nature of assisting automotive dealerships and dealership groups with management of direct and indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, targeted online marketing, behavioral retargeting, and mobile marketing; Marketing services in the nature of assisting automotive dealerships and dealership groups with creation of targeted incentive offers to specific potential customers on the basis of criteria selected by the automotive dealerships and dealership groups; Marketing services in the nature of assisting automotive dealerships and dealership groups with implementation of processes to manage advertising budgets and purchases, including media buys across a multitude of media channels; Marketing services in the nature of assisting automotive dealerships and dealership groups with creation, implementation, and management of online targeted advertisements; Marketing services in the nature of assisting automotive dealerships and dealership groups with creation, implementation, and management of advertisements through social media channels; Marketing services in the nature of assisting automotive dealerships and dealership groups with creation, implementation, and management of online marketing activities and attribution of the same to resulting sales; Marketing services in the nature of assisting automotive dealerships and dealership groups with creation, implementation, and management of online advertisements across multiple channels

Software as a service (SAAS) services featuring software for sales forecasting for automotive dealerships and dealership groups; Software as a service (SAAS) services featuring software for inventory performance analysis for automotive dealerships and dealership groups; Software as a service (SAAS) services featuring software for competitive market analysis for automotive dealerships and dealership groups; Software as a service (SAAS) services featuring software for reporting of marketing and advertising activities for automotive dealerships and dealership groups; Software as a service (SAAS) services featuring software for providing market insights to automotive dealerships and dealership groups; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups to aggregate the management and execution of their online marketing activities, offline marketing activities, and to properly attribute resulting sales; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups to manage advertising budgets and purchases, including media buys across a multitude of media channels; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups, to create and manage targeted advertisements; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups, to create and manage advertisements through social media channels; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups to manage and analyze their advertising activities and spend; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups to showcase specific inventory items to potential customers, and to create and adjust offers and incentives in real time; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups to create targeted incentive offers to specific potential customers on the basis of criteria selected by the automotive dealerships and dealership groups; Software as a service (SAAS) services featuring software for automotive dealerships and dealership groups to manage direct and indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, targeted online marketing, behavioral retargeting, and mobile marketing