Mark Identification

MEDIA CHECK

Serial Number

75399449

Filing Date

Dec 3, 1997

Trademark by

PRETESTING COMPANY INC. THE

Classification Information

Detection devices, namely, computer hardware and software to code signals for use in audience research to monitor exposure to all forms of broadcast, playback and print media; computer hardware and software for use in identifying songs broadcast over the air

Electrical and Scientific Apparatus

Market research, namely, audience research for monitoring exposure to all forms of broadcast, playback and print media

Advertising and Business

Design, development and testing of computer hardware and software that monitors audience exposure to all forms of broadcast, playback and print media, and for identifying songs broadcast to an audience

Computer and Scientific