MEASUREMENT MAP
Mark Identification

MEASUREMENT MAP

Serial Number

99435108

Filing Date

Oct 9, 2025

Trademark by

BARBARA BERESFORD

Classification Information

Business consulting and business data analysis involving analyzing and evaluating training effectiveness through a process for aligning human capital investments to business goals; business consulting involving leading a process for building a map, via the creation of a visual logic model depicting a causal chain between the investment to leading and lagging indicators to business outcomes and goals, wherein the map-building is done in collaboration with training and business stakeholders; business consulting involving the creation of a visual logic business model and map which will lead to strengthening corporate relations and communications between training and business stakeholders during map development; business consulting involving the creation of a visual logic business model and map which will allow an organization to use the map for improving training design to yield relevant, impactful training programs

Advertising and Business

Providing training to professionals in human resources and development to measure and evaluate the effectiveness of human capital investments, such as human resource initiatives and training programs; distributing training materials in connection with the training services

Education and Entertainment