Mark Identification

MAXDIRECT

Serial Number

76414014

Filing Date

May 29, 2002

Trademark by

L90 INC.

Classification Information

DIRECT MAIL ADVERTISING; ADVERTISING AGENCIES; AGENCIES FOR THE SALE OF ADVERTISING TIME AND SPACE; DISSEMINATION OF ADVERTISING FOR OTHERS VIA A WIRED AND WIRELESS GLOBAL COMPUTER NETWORK, PEER-TO-PEER NETWORK, ELECTRONIC BULLETIN BOARDS AND ELECTRONIC NEWSLETTERS; RENTAL OF ADVERTISING SPACE; DISSEMINATION OF ADVERTISING MATTER; PROMOTING THE GOODS AND SERVICES OF OTHERS THROUGH THE DISTRIBUTION OF ADVERTISING, ELECTRONIC MAIL AND PROMOTIONAL MATERIALS VIA A WIRED AND WIRELESS GLOBAL COMPUTER NETWORK; COLLECTION AND MANAGEMENT OF CONSUMER CONTACT DATA FOR USE IN ADVERTISING; ADMINISTRATION OF INCENTIVE AWARD PROGRAMS REGARDING CONSUMER INDUCEMENTS TO WATCH ADVERTISEMENTS FOR THE GOODS AND SERVICES OF OTHERS; AND DEVELOPING AND CONDUCTING MARKETING STUDIES TO EVALUATE THE NATURE AND EFFECTIVENESS OF ADVERTISING VIA A WIRED AND WIRELESS GLOBAL COMPUTER NETWORK; GATHERING AND DISSEMiNATION OF INFORMATION IN THE FIELDS OF ADVERTISING; PROVIDING DATABASES IN THE FIELD OF ADVERTISING WHICH CAN BE ACCESSED VIA A WIRED AND WIRELESS GLOBAL COMPUTER NETWORK BY OTHERS

Advertising and Business

PROVIDING ON-LlNE ELECTRONIC BULLETIN BOARDS FOR TRANSMISSION OF MESSAGES AMONG COMPUTER USERS CONCERNING ADVERTISING, AND INDIRECT RESPONSE ADVERTISING SERVICES FOR OTHERS, NAMELY, LIST BROKERAGE AND LIST MANAGEMENT

Telecommunications

HOSTING THE WEB SITES OF OTHERS ON A COMPUTER SERVER FOR A GLOBAL COMPUTER NETWORK; PROVIDING SEARCH ENGINES FOR SEARCHING AND RETRIEVING INFORMATION ON A WIRED AND WIRELESS GLOBAL COMPUTER NETWORK

Computer and Scientific