MASTERCARD AIRPORT EXPERIENCES

Downloadable software in the nature of a mobile application for the administration of a customer loyalty reward program; downloadable software in the nature of a mobile application providing access to and information about airport lounges, dining offers, retail offers, and spas

Organization, management and administration of customer loyalty reward program, namely, a program that offers access to airport lounges, dining offers, retail offers, and spas; promoting the sale of credit card accounts through the administration of incentive award programs; promoting the sale of goods and services of others by means of coupons, cash back rebates, discounts, and reward points which can be redeemed for the goods of others; promoting the sale of goods and services of others by awarding purchase points for credit card use