Mark Identification

MAKE LIFE REWARDING

Serial Number

78115178

Filing Date

Mar 15, 2002

Registration Date

Sep 2, 2003

Trademark by

AMERICAN EXPRESS COMPANY

Classification Information

convention and meeting arrangement services, namely, arranging and conducting business conferences; promoting the goods and services of others by operating a preferred customer program featuring discounts for the aforementioned goods and services, and special offers consisting of early availability of tickets, free shipping on goods purchased, and upgrading of travel goods and services purchased; business management and consultation services; mail order services featuring magazines, clothing, jewelry and consumer electronics

Advertising and Business

financial and financially related services, namely, providing charge card, credit card, debit card, stored-value card and smart card services; electronic funds and currency transfer services; electronic payments services, namely, electronic processing and transmission of bill payment; cash disbursement services, and transaction authorization and settlement services; issuing travelers check; money order services; international banking services; military banking services; foreign remittance services; electronic funds transfer services; computerized credit card verification; electronic cash transactions; electronic payment services in the nature of electronic processing and transmission of payment data; computerized credit authorization; providing an interactive web site featuring financial services information, namely, financial information provided by electronic means; investment banking services; mutual fund investment services; financial planning and financial management services; financial analysis and consultation; financial portfolio management; financial research; investment brokerage services; investment consultation; life, health, accident, travel and purchase protection insurance underwriting services; financial risk management services

Insurance and Financial

travel agency services, namely, travel tour arrangements, tour and sight seeing reservation services, conducting sightseeing tours for others, making reservations and bookings for transportation of passengers by land and air and water, personal tour guide services and travel tour information, cargo handling in the nature of handling of passengers' luggage and arranging baggage transfer, and making reservations and bookings for automobile and coach rentals, making reservations and bookings for transportation, travel booking agencies, travel information services, arranging travel tours

Transportation and storage

Travel agency services, namely, making reservations and bookings for temporary lodging

Hotels and Restaurants