Mark Identification

LOYALTYFIRST

Serial Number

76108231

Filing Date

Aug 11, 2000

Trademark by

FREQUENCY MARKETING INC.

Classification Information

Computer software for marketing and business information services, namely, computer software for developing and administering customer performance tracking, reward and incentive programs and for use in developing and administering customer performance tracking, reward and incentive programs in electronic commerce, and associated manuals sold therewith as a unit

Electrical and Scientific Apparatus

Marketing and business information services, namely, developing and administering customer performance tracking, reward and incentive programs

Advertising and Business