Computer application software for mobile phones, namely, software for encoding, decoding and identification of bar codes, quick-response (QR) codes, two dimensional image based tags, near field communication (NFC) tags and radio frequency identification (RFID) tags for identification, access control, tracking, payment, coupon and loyalty systems; Computer application software for mobile phones, handheld and wearable computers, namely, software for managing, tracking, earning, purchasing, redeeming and exchanging loyalty points and rewards gathered from shopping at retail stores and online stores; Computer software for users to create, upload, bookmark, view, annotate, and share data, information and media content; Downloadable software for online advertising, business promotion, connecting social network users with businesses and for tracking users and advertising of others to provide strategy, insight, marketing, and predicting consumer behavior
Electrical and Scientific ApparatusAdvertising and marketing services, namely, promoting the goods and services of others; Advertising and promotional services; Business data analysis; Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, sales, operation, product design, particularly specializing in the use of analytic and statistic models for the understanding and predicting of consumers, businesses, and market trends and actions; Promoting and marketing the goods and services of others by providing news and information about upcoming events, offers, discounts, specials, and new products and service offerings and campaigns; Promoting the goods and services of others by providing hypertext links to the web sites of others; Providing marketing and promotion of special events
Advertising and Business