LESS ATTITUDE. MORE FITNESS.

Downloadable computer application software for smart phones and mobile devices, namely, software for tracking and recording workouts, setting personal workout goals, syncing to third-party fitness apps, checking class schedules, receiving and redeeming fitness-related product offers and merchant discounts, enabling users to participate in fitness-related customer loyalty programs, accessing gym customer loyalty program information and rewards, competing in fitness challenges, achieving weight management and fitness goals, locating gyms, and social networking; Downloadable mobile applications for accessing and utilizing location services, namely, for allowing members to check-in with other members or at gym locations using a locator feature and also containing a virtual barrier geofence option and location settings with alerts; Downloadable software in the nature of a fitness-related mobile application for compiling and displaying proximity-based content using geofencing and geo tracking technology