Mark Identification

LANCE ARMSTRONG

Serial Number

75816840

Filing Date

Oct 6, 1999

Trademark by

ARMSTRONG LANCE

Classification Information

cosmetics, namely, sunscreen, room fragrances, perfume, cologne, eau de toilette, non-medicated lip balm and personal deodorant

Cosmetics and Cleaning Preparations

pharmaceutical preparations for use in oncology; dietary supplements, namely, meal replacement bars; medicated foot powder; medicinal spray for muscle discomfort

Pharmaceuticals

altimeters, bicycle helmets

Electrical and Scientific Apparatus

medical apparatus, namely, surgical and medical apparatus and instruments for medical diagnostic and treatment, namely, heart monitors and, stereotactic image guided devices

Medical Apparatus

bicycle water bottles sold empty

Housewares and Glass

bicycle gloves and bags for bicycle gear

Toys and Sporting Goods

light beverages, namely, sports drinks, beer, fruit juices, mineral and aerated waters, carbonated and non-carbonated soft drinks

Light Beverages

financial planning, financial management, insurance brokerage, insurance consultation, providing life insurance brokerage services, providing life insurance underwriting services, and providing insurance agencies in the field of life insurance, and mutual fund investment, mutual fund distribution and mutual fund brokerage, providing financial information services, credit card services, and charitable fund-raising

Insurance and Financial

telecommunications services, namely, ISDN services, personal communication services, telephone communication, electronic voice messaging, namely, recording storage and subsequent transmission of voice messages by telephone, providing telecommunications connections to a global computer network, long distance telephone communication services

Telecommunications

educational and entertainment services, namely, organizing, arranging and conducting bicycle races, golf tournaments, and athletic performances, and providing an educational and entertainment bicycle events website pertaining to biography, accomplishments and exploits of a professional bicyclist

Education and Entertainment