LA QUINTA RETURNS MILITARY REWARDS

Arranging and conducting a frequent hotel guest reward program, namely, an incentive and discount program which allows participants to acquire points or awards redeemable for free and discounted goods and services; administration of a frequent hotel guest program that allows members to redeem points or awards for free and discounted goods and services; Promoting the goods and services of others through an incentive and discount loyalty program

Hotel and motel services; hotel and motel services featuring an incentive reward program; Hotel services featuring frequent guest reward program services with added features which allow participants to earn free lodging and other travel-related benefits, and acquire points redeemable for consumer products and services