85629219
May 18, 2012
An anti-obesity campaign that encourages weight loss in adults 18 and up, through a boxing regimen, diet and nutrition plan, and system of mentors/experts to guide participants. A small group of obese or morbidly obese individuals are selected per city, New York City to start, to participate in a weight loss challenge, which is filmed and included in a web series showcased on Knockout-Obesity.com. Website provides demonstrations and fitness advise related to boxing, but not limited to, as well as eating/diet tips and recipes. Contests, promotions and awards are included in this program. Personal training via certified fitness trainer and boxing trainer are provided to participants in the challenge, as is a certified nutritionist. These same professionals offer advise and suggestions to the general public via the dedicated website. The mark is used for promotional purposes only
Pharmaceuticals