KEEPINGTRAC
Mark Identification

KEEPINGTRAC

Serial Number

78873657

Filing Date

May 1, 2006

Registration Date

Jan 22, 2008

Trademark by

THE NIELSEN COMPANY (US) LLC

Active Trademark

Classification Information

Computer software for use in listing television advertising schedules, audience analysis and information, for monitoring and reporting actual broadcast of television advertisements, and for comparing scheduled television advertising instances and audience estimates with actual broadcast instances and audience data

Electrical and Scientific Apparatus

Media market research services, namely, monitoring and reporting actual broadcast of television advertisments, and providing television advertising schedules, and audience analysis and information for use in comparison by use of computer software

Advertising and Business

Providing online access to non-downloadable computer software for use in listing television advertising schedules, audience analysis and information, for monitoring and reporting actual broadcast of television advertisements, and for comparing scheduled television advertising instances and audience estimates with actual broadcast instances and audience data

Computer and Scientific