JOURNAL OF TRAVEL & TOURISM MARKETING

Journals concerning topics of travel services, tourism management organizations, meetings and convention services, transportation services, marketing management practices, applied research studies, business and government policies affecting tourism, consumer behavior issues, consumer trends, organizational buying behavior, research and innovations in destination marketing, case studies on successful destination marketing programs, social, cultural, economic and technological trends in travel and tourism, trends in market segmentation, tourism product development, marketing as related to meeting services and conventions, tour operator and wholesale industry marketing, incentive travel marketing, transportation industry marketing, national, state and regional tourism policies affecting marketing, promotional programs in travel and tourism, and assessing the effectiveness of marketing efforts