JAZ FEST

Providing customer incentive award programs in the nature of loyalty programs, which involves the crediting of award points to the purchasers of the goods or services of participating merchants and, in turn, the exchange of those award points for the goods or services of the participating merchants; and advertising and promoting the goods and services of others by awarding points to purchasers of the goods and services of others, and by distributing promotional materials via printed publications, the Internet, television and radio