IT'S COOL TO BE KIND

Entertainment and informational services in the field of animal protection and welfare; providing information about animal cruelty, and the prevention thereof, via in-person seminars, lectures and presentations, the internet, television, radio, videos, computer games to facilitate character development training, concerts, and conferences; books, brochures, pamphlets, magazine articles, educational curricula, and music for providing information and education relative to the protection of animals and education regarding the bond between humans and animals and educating the public regarding the link between cruelty to animals and human violence, and to promote kindness to all living creatures; and accoutrements including wristbands, tote bags, apparel, body art, and jewelry exhibiting informational messages designed to promote education and heighten public awareness in the fields of animal protection, the bond between humans and animals and preventing cruelty to animals