IQ
Mark Identification

IQ

Serial Number

78962789

Filing Date

Aug 29, 2006

Trademark by

DS-IQ INC.

Classification Information

Computer software for managing, tracking, analyzing, monitoring, measuring, reporting, and optimizing marketing campaigns; computer software for automating and executing the selling, consolidation, trading, measurement, placement and optimization of advertising, marketing, sales and ambiance media content, advertising slots, campaigns and airtime; computer software for use in digital media advertising and marketing campaigns; computer software for the delivery of advertising, marketing, sales and ambiance content; computer software for the analysis of consumer purchasing behavior with respect to marketing variables such as media, content, pricing, and the optimization, targeting, and scheduling of media content

Electrical and Scientific Apparatus

Preparation of advertising, marketing and promotional materials and campaigns and consumer-directed digital content for others; market research and analysis; conducting marketing studies; marketing consulting services; compiling, analyzing and monitoring the performance, effectiveness and results of advertising, marketing and promotional materials and campaigns and consumer-directed digital content; providing business marketing information

Advertising and Business

Application service provider (ASP) services, namely, hosting computer software applications for managing, tracking, analyzing, monitoring, measuring, reporting, and optimizing marketing campaigns; application service provider services (ASP), namely, hosting computer software applications for automating the execution, measurement, placement and optimization of media content; application service provider (ASP) services, namely, hosting computer software applications for use in connection with digital media advertising campaigns; application service provider (ASP) services, namely, hosting computer software applications for the delivery of content over digital media devices and computers with respect to and for the analysis of consumer behavior, optimization, and targeting; computer software consulting services in connection with the foregoing services and in the fields of advertising and marketing

Computer and Scientific