INTERCLICK

Advertising services, namely, advertising for others via the Internet utilizing banners and buttons, skyscrapers, pop-ups, rich media, direct email marketing, viral marketing, affiliate marketing, search engine optimization, and on and off-line integration and reporting that provides real time optimization of marketing campaigns; business services, namely, conducting marketing research to evaluate effectiveness of various applied online advertising mediums and supporting ad-serving technologies utilizing the Internet; business marketing and management consultation services, namely, providing database list management, targeted marketing, performance-based and direct response marketing, marketing analysis and reporting, interactive and contextual advertising and media planning for others; Promoting the goods and services of others via the Internet through the distribution of online printed material, promotional contests and sweepstakes; advertising, rich-media advertising, marketing and promotion services; dissemination of advertising for others via the Internet ad-serving, tracking and reporting services for advertisers and publishers