INTEGRITY REWARDS

PROMOTING RETAIL STORE AND CATALOG SERVICES IN THE FIELD OF PRERECORDED AUDIO AND VIDEO RECORDINGS AND BOOKS, ALL FEATURING MUSICAL, DRAMATIC, RELIGIOUS, EDUCATIONAL, CHILDREN'S, FAMILY OR ANIMATED ENTERTAINMENT, THROUGH THE ADMINISTRATION OF INCENTIVE AWARD PROGRAMS, NAMELY AWARDING POINTS FOR GIFT CERTIFICATES TO BE REDEEMED THROUGH MERCHANDISE PURCHASES