INFORMEDNESS CENTER

Business services, namely, business consultation services in the fields of media and media research, namely, monitoring digital and print media, television, radio, internet news, advertising and marketing sites and other digital and print media sources for customer and business-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others; conducting public and business polls, consumer and business surveys and marketing surveys in the field of media management and related business research; providing consulting services in the field of facilitating the planning, buying and selling of media; providing market reports and studies for others involving survey techniques aimed at measuring the public's retention of usable knowledge obtained from media outlets; providing strategy, audience measurement and staffing consultation services to news and media organizations to identify potential staffing models to enable viable content production; business consulting services related to advertising and marketing and audience research studies

Educational services, namely, providing live and online classes, seminars and workshops in the fields of media strategy, multi-media, advertising, marketing, branded content and media research; educational services, namely, providing live and online classes, seminars, and workshops to the media industries regarding the use of present and new technologies to maximize audience retention and understanding of news, advertising and marketing information, and distribution of course materials in the form of media case studies for use in connection therewith