IDEA DRIVEN

business consulting services, namely, strategic business advice and operational business advice, excluding public relations services; media relations services; creating, developing and implementing promotional campaigns for businesses and individuals in support of personal, corporate or product marketing goals and positioning objectives; business marketing consultation services in the nature of marketing promotions, brand management and brand strategies; market research services, business consultation services in the nature of evaluating and assessing sponsorship opportunities and media campaigns; business consultation services in the nature of evaluating the likely effectiveness of potential sponsorship programs for companies and brand names, utilizing a proprietary interactive computer software program; and business consultation services in the nature of developing and implementing plans for business communications in crisis situations

financial consulting services, namely, providing advice concerning debt, equity, convertibles and raising of capital