HITSINTOCONTENT
Mark Identification

HITSINTOCONTENT

Serial Number

77682136

Filing Date

Mar 3, 2009

Trademark by

INNOVATION INTERACTIVE LLC

Classification Information

Advertising and marketing services, namely, Professional and technical consulting services and business services in the field of web analytics allowing the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web site usage, for improving web sites, for marketing to web site users and evaluating marketing campaign audience response, for web site user relationship management, and for web site user interaction management purposes and for measuring the performance of a client's website in a commercial context, including on site and off site web analytics; Providing business services using web analytics tools and generating web analytics reports to clients utilizing technology that collects demographic and profile data about website visitors in business to business and business to consumer environments and processes it into information that can be used to identify potential web site users, and that collects data on website visitors in business to business and business to consumer environments and converts it into data on specific website information for particular visitors; Providing business services using web analytics tools and generating web analytics reports to clients for calculating real time buying propensity of web site users in the products or services shown on client web sites, and determining triggers for interaction between a client web site call and sale center and a web site user

Advertising and Business