HEROVET

PRINTED MATTER, NAMELY BOOKS, MAGAZINES, NEWSLETTERS, NEWSPATPERS, INSTRUCTIONAL MANUALS, GREETING CARDS, COUPONS AND POSTERS USED TO PROMOTE BENEFITS AND SERVICES THE HONOR OF SERVICE FOR MILITARY AND MILITARY VETERANS AND THEIR FAMILIES

CONDUCTING AN INCENTIVE AWARD PROGRAM FOR PARTICIPATING MERCHANTS TO PROMOTE CUSTOMER LOYALTY;BUYING CLUB SERVICES RENDERED TO MILITARY AND MILITARY VETERANS AND THEIR FAMILIES; PROVIDING ONLINE INFORMATION SERVICES AND BENEFITS FOR VETERANS AND THEIR FAMILIES BY PROMOTING VETERANS LOYALTY THROUGH THE DISTRIBUITON OF DISCOUNTS TO THOSE WITH MEMBERSHIP CARDS THAT ENTITLE MEMBERS TO RECEIVE DISCOUNTS ON GOODS AND SERVICES, INCLUDING DINING, HOTELS, CAR RENTALS CONSUMER MERCHANDISE, MAGAZINES, MOVIES, INSURANCE

ENTERTAINMENT AND EDUCATIONAL SERVICES, NAMELY, PROVIDING INFORMATION IN THE FIELDS OF MILITARY BENEFITS AND THE HONOR OF SERVICE; AND PUBLICATION OF BOOKS, AND MAGAZINES TO EDUCATE VETERANS AND THEIR FAMILIES ABOUT VETERANS BENEFITS AND THE HONOR OF SERVICE, RECIEPIENTS ARE PART OF AN AWARDS PROGRAM FOR INIVIDUALS WHO HAVE SERVED OR ARE SERVING IN THE MILITARY AND HAVE MADE SIGNIFICANT CHARITABLE CONTRIBUITONS, CONTINUING TO SERVE BEYOND THEIR MILTIARY SERVICE