HEALTHCARE CONSUMEROLOGY
Mark Identification

HEALTHCARE CONSUMEROLOGY

Serial Number

77381044

Filing Date

Jan 25, 2008

Trademark by

EXPRESS SCRIPTS INC.

Classification Information

strategic analysis and advice regarding pharmacy benefit management, pharmaceutical end-user behavior, healthcare use behavior; market study and analysis of healthcare, healthcare benefits, and pharmacy benefits effecting health behavior change and choice at the patient level; market analysis and reporting of the effectiveness of tailored health messaging and support at the patient level

Advertising and Business

advisory services and consultancy regarding healthcare benefits and pharmacy benefits; provision of information and analysis in the fields of healthcare benefits and pharmacy benefits

Insurance and Financial

development and evaluation of scientifically sound hypotheses for improving health decision making and behavior; scientific research and evaluation services, namely, translating findings from psychology, sociology, anthropology, behavioral economics, cognitive linguistics, bioethics, neuroscience and other fields to the improvement of health behavior and choice application and testing of tailored messaging to subgroups of prescription drug utilizers

Computer and Scientific

advisory services and consultancy regarding healthcare; provision of information and analysis in the field of healthcare

Medical, Beauty & Agricultural