HBCU EFFECT

Promoting public awareness of the importance and value of attending institutions of higher education; promoting the educational services of others; promoting the interests of minority higher education by informing the public of the value of educational institutions and educational programs; advertising services to promote public awareness of the value of educational services provided by colleges and universities

Charitable fundraising; educational financial services, namely, providing scholarships and charitable fundraising to benefit scholarship funds; accepting and administering monetary charitable contributions that benefit scholarship fund programs; charitable fundraising to support minority colleges and universities