GUINNESS WORLD RECORDS

books, [magazines, journals] and leaflets in the field of outstanding achievements, world records and world record breaking attempts; almanacs; all of the aforementioned goods are limited to those relating to record achievements, record breaking events or occurrences, whether relating to human beings, natural phenomena or otherwise occurring, record breaking attempts and outstanding and unusual achievements, failures or occurrences, and exclude any such goods which relate to alcoholic or non-alcoholic beverages of any kind

Entertainment services, namely, providing on-going television [and radio] programs in the field of world records, outstanding achievements or world record breaking attempts; providing educational and entertainment information in the fields of world records, outstanding achievements and world breaking attempts by means of a global computer information network; production, editing, and distribution of [television and film programs and motion picture films, and the production and editing of audio and ]video recordings, [CD-ROM's and computer game programs;] organizing and conducting live events and exhibitions for educational, cultural and entertainment purposes, namely, world record breaking attempts, competitions, challenges, games, quizzes, shows and audience participation events; museum services; publication of books, [magazines, almanacs and journals] ; publication of electronic books [and journals] ; photographic [ library services] ; providing educational and entertainment information pertaining to world records, world record breaking attempts and other related achievements; library services; all of the aforementioned services are limited to those limited to those relating to record achievements, record and unusual achievements, failures or occurrences, and exclude any such services which related to alcoholic or non-alcoholic beverages of any kind