GROUPE EXEL INDUSTRIES

Brand management, namely, consultation, development, management and marketing of brands for companies; company management, namely, business management services being corporate business administration in the field of business for agriculture, manufacturing industry, leisure, pleasure boating, and gardening; corporate administration and management, namely, business management and administration services; business administration management, namely, administrative management of trusteeships; commercial business administration, namely, holding company services rendered for third parties; business administration, namely, administrative services in the field of business for agriculture, manufacturing industry, leisure, water sports, and gardening; business administration, namely, administrative services in connection with legal record management; business organization consultancy for companies; negotiating business contracts for third parties; marketing services, namely, services for developing creative marketing plans; advertising services; advertising services and promotion services in the field of business for agriculture, manufacturing industry, leisure, water sports, and gardening; advertising services and communication advice, namely, consultation with respect to advertising communication strategies; business supervision, namely, supervising corporate management; all of the foregoing excluding the fields of data science, data analytics, data management, data-led marketing, digital transformation, digital consulting and implementation, digital operations, artificial intelligence (AI), generative AI, customer experience, regulatory compliance, business operations services, business operations management, business consulting, and business automation

Financial management of holding companies; management of financial assets; financial investment management; financial sponsorship and patronage, namely, financial sponsorship of agricultural, leisure and industrial expositions; financing services, namely, providing financing for joint ventures; financial asset and portfolio management; financial management, namely, management of financial affairs; all of the foregoing excluding the fields of data science, data analytics, data management, data-led marketing, digital transformation, digital consulting and implementation, digital operations, artificial intelligence (AI), generative AI, customer experience, regulatory compliance, business operations services, business operations management, business consulting, and business automation

Legal intelligence services being legal research in the field of commercial and business law; legal licensing services, namely, licensing of intellectual property, legal consultancy relating to licensing; legal administration of licenses; licensing of intellectual property rights