GMAP

[computer software and user's manuals, distributed as a unit, used to organize and display data relating to the performance and redemption of manufacturer's coupons]

manufacturer's coupon evaluation, processing and payment services, namely assembling information relating to manufacturer's coupon redemption activity; processing information relating to coupon redemption activity, including information relating to the publications in which redeemed coupons appeared; providing reports to enable manufacturers and marketers to assess the effectiveness of coupon promotional campaigns on a national, regional, local or publication-by-publication basis; processing and paying coupon reimbursement requests from retailers; and providing reports and data to retailers regarding the status of coupon reimbursement requests