GLOBAL REWARDS

PROMOTING THE GOODS AND SERVICES OF OTHERS BY MEANS OF A POINT ACCUMULATION PROGRAM WITH POINTS USED FOR DISCOUNTS ON FUTURE PURCHASES OF THOSE GOODS AND SERVICES; AIR TRANSPORTATION SERVICES FEATURING A FREQUENT FLYER BONUS PROGRAM; ADVERTISING AND PROMOTING THE GOODS AND SERVICES OF THE AIRLINE INDUSTRY, THE CAR RENTAL INDUSTRY AND CREDIT CARD INDUSTRY BY AWARDING POINTS TO PURCHASERS REDEEMABLE FOR GOODS AND SERVICES; PROMOTING THE SALE OF GOODS AND SERVICES OF OTHERS BY AWARDING PURCHASE POINTS FOR CREDIT CARD USE; PROMOTING THE SALE OF CREDIT CARD ACCOUNTS THROUGH THE ADMINISTRATION OF INCENTIVE AWARD PROGRAMS; PROMOTING THE SALE OF GOODS AND SERVICES OF OTHERS THROUGH THE DISTRIBUTION OF PRINTED MATERIAL. AND PROMOTIONAL CONTESTS