Advertising agency services; advertising via electronic media and the Internet; providing advertising, marketing and promotional opportunities for others on the Internet and on mobile devices; ad serving, namely, advertisements for advertisers and publishers; evaluating, tracking and reporting the effectiveness of online advertising mediums and campaigns for advertisers and publishers; brand advertising campaign effectiveness analysis; brand engagement tracking; real-time analysis, development, maintenance and tracking of advertising campaigns; providing information in the field of mobile and online advertising; online auction services, namely, providing a website showing live inventory availability of mobile and online advertising opportunities and allowing for real-time bidding for advertising space; development of multi-dimensional, contextual, and audience-targeting parameters, criteria and guidelines for the delivery of online and mobile advertising campaigns; end-user behavioral pattern analysis, namely, analysis of the behavior, buying patterns, social interactivity, and travel patterns of end-users for use in the development of audience-targeting parameters, criteria and guidelines for the delivery of online and mobile advertising campaigns; consulting in the field of mobile and online advertising; promoting the goods and services of others by preparing and placing text, video, rich media, and other types of online advertisements on a network of web pages on the Internet, via email, mobile devices, and other electronic media
Advertising and BusinessProviding temporary use of online non-downloadable software for mobile and online publishers to manage inventory and analyze bids and advertising opportunities for inventory
Computer and Scientific