FRACTAL

Computer software for web site design and internet marketing analytics; computer software for use in web site analytics, split testing, and pass backs for ad serving; computer software for use in marketing, advertising and online publishing, namely, software for tracking usage of web sites and social sharing activity, and for aggregating statistics to analyze website performance, internet-based social activity, and return on investment; software for analyzing web traffic, split testing, and optimizing the performance of ad servers on global computer networks and other electronic communication networks