FORDDIRECT.COM
Mark Identification

FORDDIRECT.COM

Serial Number

76130858

Filing Date

Sep 19, 2000

Registration Date

Jul 8, 2003

Trademark by

FORD MOTOR COMPANY

Classification Information

Promoting the sale of goods and services of others by dissemination of promotional material through an online global computer network, through the distribution of printed material, audio and video tapes, [ television and radio broadcasts, namely, providing television and radio advertisements for others, ] and promotional contests, and through the administration of customer loyalty programs; providing dealership incentive award programs to recognize dealership excellence; motor vehicle dealership services; business and advertising services, namely, placing advertisements for others in the field of automobile sales; providing online information regarding electronic coupons for ordering and purchasing vehicles and motor vehicle parts, to the purchaser's specifications; [ retail store services in the fields of automotive parts and accessories, entertainment, education, travel, and clothing; ] business services, namely, customer service and customer relationship management for others in the field of automobiles

Advertising and Business